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Using Local Niche Marketing to Get Leads

Posted on October 8, 2009
Filed Under Making Money

I just received an email from one of my teachers in the internet marketing world Howie Schwartz and it prompted me to write this post. What jumped out at me are a couple of facts that I didn’t realize and here they are:

- 30 percent of all search queries contain
a city, state or zip code. (source: Piper Jaffray)
- There are 2.6 billion local searches each month -
its bigger than the Yellow Pages

Now I did know that local niches are often overlooked and can be a great way to make money online but these two facts just blew me away. The stories I’ve heard from other people in the business have alerted me to local niche marketing. For example, an IM guy that I follow regularly has a teeth whitening site in a big city and has it monetized using Adsense. He does nothing more than build a couple of links monthly but brings in several hundred dollars a month.

One of the best ways to get started with making money from local niches is to build a website targeting a local service, for example local heating and cooling contractors. After you have ranked number 1 on the search engines, it shouldn’t be hard, contact the leading companies in the industry and offer to sell the site to them. Be prepared to show them the amount of traffic you are bringing to the site and show the amount of money that can be made by being in the number one spot on the site. You should either get one of two things at this point. Either they will offer to buy the site outright or offer a sum of money to be put in the top spot on the site. Here you will have to decide what you want to do. I have heard that websites such as this can bring up to 5K or more and don’t require much work.

There are other ways to profit from the local niches such as selling advertising on your site and I’m sure you can think of more. But as you decide keep in mind the two statistics from Howie I mentioned previously and you will realize how big local niche marketing is.

Jeff Johnson has a new offer out there you need to check out called the Zero Cost No Brainer Guarantee

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